AkzoNobel expands into the retail market to strengthen its position in Qatar

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AkzoNobel, the global pioneer in paints and coatings, is expanding its presence in Qatar following recent successes in securing large-scale projects.

This move builds on AkzoNobel’s growing presence in Qatar, which recently acquired full ownership of AkzoNobel Qatar and following the announcement of a new global innovation and development center for its Marine Coatings business.

As a global industry leader and most sustainable paint company, AkzoNobel has successfully supplied its professional Dulux paint to the passenger terminal complex at Hamad International Airport and many other landmarks across the country. .

AkzoNobel is now expanding into the retail market by launching Sadolin Dulux, its premium line of decorative products, to bring its brand closer to its retail consumers in Qatar.

Sadolin Dulux will offer customers a wide range of over 2,000 colors and the latest technology currently offered by the world’s most popular paint brand, Dulux. Sadolin Dulux’s products include anti-fungal and anti-bacterial paints and its exterior products offer Heat Shield technology which helps keep ambient temperatures lower by up to 5 degrees Celsius.

To bring these products to the retail market, AkzoNobel has partnered with Bin Yosaf Trading to leverage its distribution strength and local expertise. The partnership will be further strengthened by the launch of a flagship store to allow consumers to experience the products first-hand. More details to follow in due course.

Commenting on AkzoNobel’s expansion, Jasbir Gill, Director of AkzoNobel Middle East and Africa, said, “We have seen incredible growth and progress in Qatar, delivering exciting projects and contributing to sustainable infrastructure. of Qatar thanks to our Heat Shield paints and our employees. Planet. Painting’s approach to sustainable business. Now we are bringing our brand and our products to consumers in Qatar and we will continue to strengthen our position in Qatar. »

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About Akzo Nobel

We have pioneered a world of possibilities for bringing surfaces to life for over 200 years. As experts in the manufacture of coatings, chances are that you will never be more than a few meters from one of our products. Our portfolio of world-class brands – including Dulux, International, Sikkens and Interpon – are trusted by customers around the world. We are active in over 150 countries and aim to become the global industry leader. It’s what you expect from the most enduring paint company, inventing the future for over two centuries.

For more information, visit www.akzonobel.com.

AkzoNobel Middle East Corporate Communications
Contact: Lamyaa El Rassi / [email protected]

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